Elanco Animal Health
Planning for Innovation Impact – designing an effective innovation strategy
Australia was nominated as one of the company’s four research and development hubs around the world.
An innovation strategy was required to define the activities of the hub from both an Australian and international perspective.
The strategy needed to enhance the company’s operations now, as well as develop the new product pipeline.
IIG was asked to recommend how the workshop program could be enhanced.
- Elanco’s Associate Director for R&D and Innovation Manager engaged IIG to develop the strategy document, taking into account the company’s overall innovation program and framework.
- IIG assisted with technology pipeline development as well as introduced new technologies from a range of Australian universities.
- The strategy was finalised and adopted by the company.
- IIG was engaged to continue working with the company to operationalise the strategy and enhance innovation pipeline development activities, including technology scouting across 25 universities.
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