Enhancing the value of Industry Associations to their members.

Enhancing Industry Associations

Finding Better Ways to Give Value to Members

IIG helps industry association add value to their members with solutions to challenges like these:

  • Reversing static or declining membership.
  • Finding the right strategies to engage members in innovation for the benefit of the industry or region.
  • Communicating to members the value of innovation for increase profit and productivity.
  • Helping members build IP assets.
  • Introducing the tools that can enable a small innovation team to manage a large mandate.
  • Spreading innovation program across member supply chains.
  • Exposing members to technology acquisition opportunities.
  • Supporting members to access innovation grant programs and other funding opportunities.
  • Upskilling board and senior management in identifying innovation opportunities. Tapping efficiently into the collective genius of members to drive innovation (including improving collaboration behaviour).
  • Measuring the impacts of innovation across the membership.

Australian businesses are competing on a global stage. They look to their industry associations and local chambers of commerce for help with differentiating and scaling their ventures and building capacity for growth.

This includes connecting them not only with other business resources and partners, but also with next generation technologies from universities and research organisations. To encourage members to innovative, associations must lead by example.

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Here’s how Impact Innovation Group helps associations transform their industries

Board and Advisory Board Positions

How many of your Board members are experts in innovation and technology commercialisation? Board membership generally only attracts finance, legal and technical expertise. IIG managers can become members of, and advisors to, your board, bringing substantial innovation and technology commercialisation acumen to the table.
Let’s schedule a meeting or phone call

Board and Management Briefings

Board meetings cover a range of financial and operational matters but often put off innovation discussions. Board members and senior management need to be across the opportunities that innovation programs bring to an organisation. IIG can brief your board and management on opportunities in relevant industry sectors to inform your corporate strategy and executive decisions.
Let’s schedule a meeting or phone call

Business Model Canvas/Business Model Innovation

IIG takes Business Model Innovation to the next level. Drawing on research from Switzerland’s St Gallen University into effective approaches to low-risk/high-return business models, IIG provides training and consulting services to enhance business model outcomes.
Let’s schedule a meeting or phone call

Change Management Workshops

Bringing staff and members ‘along on the journey’ is important for not only engaging them in identifying ideas but also for ensuring sustainable outcomes. IIG’s change management processes are geared for introducing and embedding transformational change.
Let’s schedule a meeting or phone call

Commercialisation Strategy

Having the idea for a new product or service is great but what direction should you take it to market? Start-up? Spin-off? Licence? Sale? IIG works with technology owners to develop the pathway that aligns with their aspirations and maximises the technology’s value.
Let’s schedule a meeting or phone call

Design Thinking PLUS

IIG takes design thinking methodologies to the next level with effective problem analysis tools and idea identification assessment methodologies. Our enhanced approaches focus on non-linear pathways to improve decision making and implementation progress.
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Innovation as a Service

Outsourcing innovation services is gaining traction around the world. IIG’s comprehensive innovation programs can be configured to align with organisational size and ambitions. This includes working with designated innovation managers to provide additional input when you need it, to drive innovation outcomes.
Let’s schedule a meeting or phone call

Innovation Challenge Rounds

Effective innovation needs systems and processes to drive outcomes. IIG can facilitate innovation ‘rounds’ that help organisations generate ideas and innovative solutions for specific challenges (short, medium and long term).
Let’s schedule a meeting or phone call

Innovation Change Management Workshops

Bringing staff ‘along on the journey’ is important for not only engaging them in identifying ideas but also for ensuring sustainable outcomes. IIG’s change management processes are geared for introducing and embedding transformational change.
Let’s schedule a meeting or phone call

Innovation Evaluation

When was the last time your innovation or commercialisation program was evaluated for impact? Having an innovation program doesn’t mean that industry growth and competitiveness is assured. IIG conducts comprehensive evaluations which enrich the value and build upon existing innovation.
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Innovation Ideation PLUS

Finding the right ideas is critical to driving the front end of an innovation system. IIG uses a range of approaches and techniques to help organisations identify quality ideas that have the potential to sharpen competitive advantage and drive sustained growth. Ideation Plus considers the knowledge around ideas and how this influences idea selection. Standard ideation practices often result in incremental change, whereas Ideation Plus covers incremental and transformative agendas.
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Open Innovation

Effective open innovation programs require rigorous engagement methodologies from idea identification through to all stages of implementation. IIG provides organisations with the frameworks to achieve open innovation results as well as tools that ensure effective management of these programs.
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Innovation Management Software

Ever wondered how some of the world’s most innovative companies manage their innovation processes? They don’t use spreadsheets, sticky notes, SharePoint or Yammer – they use Brightidea, a scalable software platform that facilitates idea identification, selection and execution. As a Premier Partner for the Asia Pacific, IIG can help you access this powerful technology and enjoy the same advantages as companies like Merrill Lynch, Sony and Novartis.
Let’s schedule a meeting or phone call

Innovation Opportunity Assessments

Where is the best area to innovate that will maximise value? With Challenge Identification Models and Resource Assessment Models, IIG can assess opportunities to identify the most valuable prospects for your innovation.
Let’s schedule a meeting or phone call

Innovation Planning/System Design

Many companies try innovation as a growth strategy but fail because they don’t plan effectively. Setting expectations, defining leadership support, ecosystem mapping, scaling ideas, resource planning and activity planning are all critical elements. IIG supports innovation staff, sub-committees and teams to establish and implement the right kind of innovation programs for each business.
Let’s schedule a meeting or phone call

Innovation Strategy

Most organisations have strategies for other aspects of their business but the successful ones also have a well-developed innovation strategy. IIG works with boards and senior management to establish strategic innovation solutions that drive short and long term value.
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IP Management

The creation and protection of IP can boost the value of your association … or cost you enormously if not done effectively. IIG can help individual inventors and organisations to make the best decisions for achieving enduring value from their innovations.
Let’s schedule a meeting or phone call

Lean Start-up PLUS

As the lean start-up methodology gains interest around the world, converting the theory into practice also requires a shift in mindset. IIG helps clients develop and integrate lean start-up principles into their organisations and provides support for building staff capability to effectively implement these programs, e.g. by introducing effectuation principles (the mindset behind lean start-up).
Let’s schedule a meeting or phone call

Process and Efficiency Reviews

Many organisations are so busy ‘doing’ that they overlook the opportunity to assess efficiency opportunities from staff, members or other industries. IIG conducts efficiency reviews to help you identify where implementing system changes can make a significant productivity and/or profitability difference.
Let’s schedule a meeting or phone call

Technology Scouting

Do you know what technologies are being developed by research organisations and start-up companies that could give your industry and association a competitive edge? IIG has developed Enterprise Access to help organisations like yours find a match for the evidence-based innovation they need.Let’s schedule a meeting or phone call

These case studies describe how we
add value to industry associations.


The Impact Innovation Group provides the corporate rigour that many of our early stage ventures require. They provide the timely, on-demand inputs that assist us to achieve our capital raising and licensing objectives.

Dr Dean Moss CEO
UniQuest Pty Limited
The Targeted Innovation Management System delivered outstanding innovations that have been simple to implement, while enhancing our bottom-line.

Ryan Clerihew NuChem Pty Ltd
The ongoing support of the Impact Innovation Group in engaging with industry across a range of robotic, motion sensor and nano technologies has greatly enhanced our commercialisation efforts.

Gary Heyden Former Director of Deakin Research Commercial
The Impact Innovation Group’s structured approach to innovation greatly assisted our grant application with Commercialisation Australia as well as the ongoing implementation of our business strategy.

Clint Ramsay Director of NeoRehab Pty Ltd
As an investor, your approach to identifying ideas to ‘bypass bottlenecks’ is a refreshing change.

Peter Riikonen Director of BioHerbicides Australia Pty Ltd

Email enquiry
Brisbane + 61 (0)7 3041 1128
Sydney + 61 (0)2 8078 6934
Melbourne + 61 (0)3 8618 6998
Adelaide + 61 (0)8 8180 0610
Xiamen + 86 151 600 60 660